Statistics: Overview and Insights

Statistics: Overview and Insights

Puntify gives you two screens to understand how the business is doing. The Overview is the big picture, "your business at a glance", and can bring several locations together. Insights are the in-depth analysis of a single shop, with alerts and suggestions. Both update based on the period you choose at the top.

The Overview

1. At the top you choose the period with the three buttons "Today", "This week", "This month". If you have several shops, you can also filter which ones to include ("All locations" by default).
2. The cards at the top show the key indicators with the percentage change compared to the previous period: "Revenue (net)", "Orders", "Bookings", "Covers", "Loyal customers" and "Reviews" (average rating). Only the ones relevant to the features active in your shop appear.
3. The "Revenue trend" chart shows takings over time (by time slot if you choose "Today", by day otherwise).
4. In the "Detail" area you'll find panels for orders, bookings, queue, reviews and loyalty, with the best-selling dishes and the distributions.
5. At the bottom, "Recent activity" lists the latest events: new bookings, orders, reviews and redeemed rewards.

Insights

Insights concern a single shop and go deeper. Besides the period selector (the same "Today / This week / This month") you'll find:

1. Summary overview: "Customers", "Takings" and "Average ticket", each with the change compared to the previous period.
2. Alerts and opportunities: automatic notices, for example VIP customers inactive for a while (urgent), growth in new customers (positive) or a slow day to launch a campaign on (opportunity).
3. Top services: the most profitable services with their revenue share and average ticket.
4. When customers come: the busiest time slots and best days.
5. Loyalty tiers: the split between "VIP", "Regular" and "Occasional" customers.
6. Comparison: a table comparing customers, revenue, new customers and visits per customer with the previous period.

Common questions

What's the difference between Overview and Insights? The Overview is the big picture (including multi-shop) to see how things are going right away; Insights analyze a single shop in depth with alerts and advice. Why can't I see some cards? Cards only appear for the features active in your location (orders, bookings, covers, loyalty, etc.). Do the numbers change if I change the period? Yes: both pages recalculate everything based on the period selected at the top. Can I see several shops together? Yes in the Overview; Insights are per single shop.