For opticians
Your optician shop, always in focus Loyal customers, frame after frame
Points collection, a digital catalogue, an AI assistant and reviews in a single platform. You build loyalty and show your collections without making anyone install an app.
The everyday problems
The most common headaches of running a business like yours — and how Puntify solves them.
I have hundreds of frames in the shop but customers cannot see what I stock until they walk in.
With Puntify: With the digital catalogue via QR you show all the frames and models always updated on the customer phone.
Someone who buys glasses might come back only after two years and meanwhile I lose them completely.
With Puntify: The points loyalty programme rewards glasses and accessories and keeps the customer tied between purchases.
People constantly ask if their lenses are ready or how much an eye test costs.
With Puntify: The AI assistant Nemi answers prices and services via chat and Telegram around the clock without interrupting your work.
Puntify
The Puntify services that matter in this industry
Points loyalty
Reward purchases of glasses, lenses and eye tests with a digital points programme, with no paper cards.
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Digital QR catalogue
Customers scan the QR code and browse frames, lenses and accessories, with availability and prices always up to date.
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Nemi AI assistant
Nemi answers via chat and Telegram 24/7 about models, delivery times and eye tests, even when the shop is closed.
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Reviews and social
Collect customer reviews and manage your shop's online presence, highlighting your advice and lens quality.
Learn moreWhy Puntify
Why opticians choose Puntify
With a single platform you manage loyalty, catalogue, an AI assistant and reviews without making customers install anything. One subscription instead of many separate tools, so you bring back people changing their glasses and showcase your in-store advice.
Never miss a call, even at your busiest
When you're swamped or the phone rings while you're serving a customer, Nemi — the AI phone assistant — answers for you (or for the cashier, the receptionist, whoever's at the counter). It handles the call entirely on its own, gives information and takes the booking, 24/7. You stop losing customers and your staff stays focused on the person in front of them.
- Answers when you can't: peak hours, after hours, hands full
- Handles the call and the booking fully autonomously
- No audio recordings: privacy guaranteed
Case study
How much Nemi saves your optical center
Estimates based on deliberately conservative assumptions: every figure is verifiable. That's why an optician recovers over 9.000€ per year.
over 9.000€
Net earnings in one year
≈ 4.4×Return on investmentThe math, fully transparent
- Estimated annual savingsThe sum of 7.600€/year from calls recovered by Nemi and 5.300€/year from the loyalty programme: the breakdown is in the two cards below.
- ~€12,900
- Puntify cost (platform + Nemi Voce pay-as-you-go + rewards)
- −€2,950
- Net earnings in one year
- over 9.000€
1 · Calls recovered
Missed calls become customers in the store
Product availability, hours, prices: whoever gets no answer on the phone buys online or from a competitor. Nemi Voce always answers and brings the customer into the store.
- 36missed calls/month
- 35%become customers
- 13new customers/month
- 50€average value
You pay for Nemi Voce only as you go, on the actual minutes of conversation: no fixed fee.
2 · Loyal customers
Customers come back and buy more
With the loyalty program you turn one-time buyers into regulars: points and rewards bring customers back and grow the average ticket.
- loyalty active
- +10%average spend
- more repeat visits
Conservative assumption: 40% enrolled, 60% active, +10% spend.
Conservative assumptions: 300 working days/year · 11 calls/day of 3 minutes · ~30% missed while in the exam room · 5 «glasses ready» notices a day to send. Numbers deliberately on the low side: with a busier optician the savings grow.
And beyond the numbers, all the benefits
- Answer 24/7, even when the store is closed and on weekends
- No more interrupting the eye exam for the phone
- No customer lost to a busy line or unanswered rings
- Eye exam appointments collected automatically
- Automatic «glasses ready» notification: faster pickups, happier customers
- Filters spam and sales calls
- Professional image: you always answer, right away
- Privacy-first: zero audio recordings
How much would all this cost from separate vendors?
Do the math: one software for bookings, one for orders, one for loyalty, the digital menu and an assistant that answers your customers. Usually that means several subscriptions, several vendors and costs that add up every month. With Puntify you get everything in one platform, with a single subscription.
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Ready to digitalize your business?
Activate Puntify and manage bookings, orders and loyalty from a single platform.
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